Up2U Litter Prevention Campaign
This project will cultivate a sustainable behavior-changing litter prevention program for Gulf of Mexico watersheds within the Coastal Bend of Texas by expanding the Up2U litter prevention program from the headwaters of the Nueces basin to six counties and ten watersheds within the Coastal Bend.
The Bag
The cornerstone of the program is a yellow mesh litter bag emblazoned with the empowering Up2U message. The bags hold approximately 1/3rd yard of litter and serves as a tool for trash removal, trash prevention, and outreach. 150,000 litter bags will be distributed during the 5-year project period.
